Hey there, it’s Isaac from Leads to Earnings. Welcome to the newsletter.

(est. 4 minute read)

Today I will be going over:

• The cold email tech stack I use to book 34+ meetings per month

• Quick tip to maximize deliverability

• I will also share a few cold email links and tips.

Hopefully you enjoy it.

Actionable Cold Email Tip

Many people have been calling for the death of cold email in 2024 due to email service provider spam updates, declining deliverability, or crowded inboxes.

They say, hey my cold emails aren’t getting results so therefore cold email no longer works.

In my opinion, this is simply a skill issue and can be overcome by testing your offer, keeping deliverability principles front of mind and using a high leverage tech stack.

I booked 34 meetings in July 2024, so clearly we’re doing something right.

I’m writing to you today, to help give clarity around the current state of affairs in cold email and to share what we’re doing right now to get results.

Like in any competitive market, innovate or die.

This isn’t gospel or the only way to get results, this is what I’ve actually done to get results.

I’m speaking from experience and I want to share that experience with you so hopefully you can book more qualified meetings with your cold email outreach.

Without further ado, here’s an overview of the tech stack we’re using in Q3 2024 to generate over 30 meetings per month with cold email.

Infrastructure

Domains

• Porkbun, Cloudflare or GoDaddy

Inboxes

• Google Workspace & Microsoft 365

Sending Software

• Smartlead(.)ai

Lead Magnet

• Loom

Meeting Booking & Pre-Call Flows

• Calendly

List Building & Data Scraping

B2B Contact Databases

• Apollo(.)io

• Findymail

• Icypeas

• Prospeo

• DropContact

• Clay(.)com (Integrate with OpenAI API Key)

• Listkit(.)io

• LinkedIn Sales Navigator

• Bettercontacts(.)rocks

Data Scraping Services

• Instant Data Scraper

• Outscraper

• Apify

• PhantomBuster

Niche Data Sources

• Crunchbase

• Ocean(.)io

• Builtwith

• Storeleads

Data Validation

• Millionverifier(.)com

If you want to see an in depth breakdown of how we’re using this tech stack to generate results, I just released a 14 minute training on my YouTube channel.

Check it out here (link)

Useful Bits

• Tweet of the week (link)

• Case study: Adding a 240k/ARR Client for a Marketing Agency (link)

• Quote of the week: “Nothing works better than just improving your product.” —Joel Spolsky, Stack Overflow co-founder

• Quick bite-sized pointer: Here's your reminder to clean your list (or else land in the spam folder). Do this by: 1) Use apollo to build and scrape your list, 2) Validate your leads with MillionVerifier, 3) Enrich invalid data with additional data tools like Findymail, 4) validate again & scrub.

How I Can Help You

If you like this newsletter and want to work with me, there are a few ways we can do so:

1. I have a ton of free content that will help you get more clients on my YouTube channel. I post insights from operating high converting cold email campaigns for dozens of B2B companies that have added hundreds of thousands in recurring revenue.

2. If you are looking to improve your cold outbound skills but don’t want to hire anyone, I have a free 71-page course that teaches everything you need to know about cold email.

3. If you want a custom cold email campaign specifically designed for your business & ideal target audience, I have a few slots available to show you how it works. Book in here and on the call I will deliver a full 5-angle cold email campaign for you to use to bring on more high paying clients.

4. If you’d like to hear about how I can help you and your company grow, you can book a call with me here. I might be able to help you grow faster, or I might be able to refer you to someone who can.

Share this with 3 people and get a free training showing you how to convert more cold prospects into warm leads with cold email.

I hope you enjoyed this brief email.

Talk later,

Isaac